
You might have seen the Euro Cycling Rules on the internet. It’s amusing and like many internet successes it has a grain of truth along with some humour. We might mock the obsession with riding with tubs and obligatory white shoes but ultimately, who wouldn’t want to have shiny kit and the finest wheels money can buy?
I’ve ridden in several English-speaking countries and found the image of Euro-cycling was especially strong in Australia where, anecdotally, many riders fantasised about riding in Europe. Some would return from trips a little downbeat, although usually very satisfied with the whole thing.
The reason for the disappointment? They discovered that whilst the Alps, Tuscany or the Italian lakes can offer fine riding, the local riders themselves are not as elegant. Put simply, the Europeans just aren’t what many anglophones call “Euro”, a concept associated with The Rules.
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