Many more readers come to this blog during the week as opposed to the weekends. So in case you missed some things over the weekend, here are a few short items to catch up on.
Greenedge will unveil their new jersey but last night there was a storm in teacup over the design. The image comes via Mark Beretta. The design certainly doesn’t look inspiring but I don’t think it’s the real jersey. A well-informed correspondent has emailed to say the design isn’t finished and as a couple of others pointed out, the team is set for a proper launch on the eve of the Tour Down Under.
Taste is always subjective but when designing a jersey, it’s not just how cool it looks at the café stop. It must be visible, both when racers look for team mates but also for TV viewers on helicopter shots. Visibility and identification are what matter, only yesterday in the Vuelta and the GP Plouay I heard TV commentators getting Sky and Garmin-Cervélo mixed up thanks to their black kit. As you probably know the job of a commentator isn’t easy, with images on a small monitor but at the same time they’re broadcast pros. If they can’t spot the difference, how can an average viewer? Each false reference to the team is a valuable loss of publicity.
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