Who Makes What?

Want to know who made your bike? Which companies dominate the sector? Who owns a particular brand? Here’s a guide that shows most of the main companies in the sector with a few surprises.
Note nationality is a subjective issue in a world of global brands and international trade. I’ve tried to list nationality by the parent company HQ, so whilst you might think of Oakley sunglasses as an American brand yet the business is owned by Luxottica, an Italian company from Milan. The same for French wheel manufacturer Mavic, whose head office is in the French Alps but controlled and owned by a company from Finland.
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| Name | Country | Other brands | Corporate Name | Owner / shareholders |
| Continental | Germany | - | Continental AG | Deutsche Börse, Schäffler AG / family |
| Michelin | France | - | Michelin SA | Euronext Stock Exchange |
| Hutchinson | France | Barry Controls, Marine/Aerospace | Total SA | Euronext Stock Exchange |
| Veloflex | Italy | - | Veloflex s.a.s | Gabriele Colleoni |
| Schwalbe | Germany | Ballon Bike | Ralf Bohle GmbH | Bohle family |
| Orbea | Spain | Fagor, Brandt electrical goods | Corporación Mondragón | Workers’ co-operative |
| Fuji | USA | Kestrel, Oval Concepts, Terry | Advanced Sports International | Private |
| Cinelli | Italy | Columbus tubing, Bootleg | Gruppo SpA | Antonio Colombo |
| Ritchey | USA | - | Ritchey Design | Tom Ritchey |
| Reynolds | USA | Reynolds Composites | Maclean-Fogg Inc. | Private |
| Cervélo | Netherlands | Focus, Univega, Gazzelle | Pon Holdings BV | Family-owned |
| Canyon | Germany | Coast | Canyon Bicycles GmbH | Roman Arnold |
| BMC | Switzerland | Stromer electric | BMC Trading AG | Andy Rihs |
| Felt | USA | - | Felt Racing, LLC | Jim Felt, Michael Müllmann & Duerhing family |
| Vittoria | Italy | Geax, Lion | Vittoria SpA | Private |
| Merckx | Belgium | - | Eddy Merckx SA | Sobradis, Palm Brewery, Brantegem family |
| Ridley | Belgium | 4ZA wheels | N.V. Race Productions | Jochim Aerts, Belgian govt. |
| Finish Line | USA | White Lightening | Finish Line Technologies Inc. | Hank Krause |
| DT Swiss | Switzerland | - | DT Swiss AG | Frank Böckmann, Maurizio D’Alberto and Marco Zingg |
| Sapim | Belgium | Rigida rims | Famo NV | Moorkens family |
| Park Tools | USA | - | Park Tool Co | Eric Hawkins |
| Shimano | Japan | Pearl Izumi, Pro | Shimano Inc. | Tokyo Stock Exchange |
| Campagnolo | Italy | Fulcrum | Campagnolo SpA | Campagnolo family |
| SRAM | USA | Avid, Quarq, Truvativ, Zipp | SRAM LLC | Trilantic Capital Partners |
| Cannondale | Canada | Schwinn, GT, Mongoose, SUGOI, Charge | Dorel Group | Toronto Stock Exchange |
| Bianchi | Sweden | Cycles Peugeot, Gitane, Puch | Cycle Europe AB | Grimaldi family |
| Pinarello | Italy | - | Cicli Pinarello S.p.A | Pinarello family |
| Mavic | Finland | Suunto, Atomic, Wilson, Salomon | Amer Sports | Helsinki Stock Exchange |
| Trek | USA | Bontrager, Gary Fisher, Klein, Viliger | Trek Bicycle Corp. | Private |
| Specialized | USA | - | Specialized Bicycle Components | Merida, Mike Sinyard |
| Merida | Taiwan | OEM for Specialized, Boardman etc | Merida Industry Co Ltd | Taiwan Stock Exchange |
| Scott | Switzerland | Yoko, Syncros |
Scott Sports AG | Beat Zaugg |
| Koga Miyata | Netherlands | Batavus, Lapierre, Van Nicholas, Mercier, Tunturi, Raleigh, Ghost |
Accell Group | Euronext Stock Exchange |
| Giro | USA | Bell, Easton, Blackburn | Easton Bell Sports | Fenway Private Equity |
| Nalini | Italy | MOA, Agu, Adidas cycling | MOA Sport SpA | Mantovani family |
| Assos | Switzerland | Assos of Switzerland SA | Maier family | |
| Rapha | UK | Rapha Racing Ltd | Simon Mottram, Active Private Equity | |
| Castelli | Italy | Sportful | Manifattura Valcismon SpA | Cremonese family |
| Sidi | Italy | Sidi Sport | Dino Signori | |
| Gaerne | Italy | Gaerne spa | Ernesto Gazzola | |
| Giant | Taiwan | certain Colnago frames under licence | Giant Manufacturing Co Ltd | Taiwan Stock Exchange |
| Oakley | Italy | Ray Ban, Persol, Chanel & Prada under license, Sunglass Hut | Luxxotica Group | Delfin, Giorgio Armani |
| Kuota | Italy | Xentis, Kross, Kaya, K-Factor | Sintema Sport | Private |
| FSA | Taiwan | TH Products, RPM, VisionTech | Tien Hsin Industries | Private |
| fi’zi:k | Italy | Selle Royal, Lookin, Royal Gel | Selle Royal SpA | Private |
| Zéfal | France | Stronglight | Zéfal SA | Private |
| CycleSport Magazine | UK | Cycling Weekly, Horse, Wallpaper |
Time Warner (titles being sold) |
New York Stock Exchange |
| cyclingnews.com | UK | Pro Cycling, Bike Radar | Future Publishing | London Stock Exchange |
| L’Équipe | France | ASO (Tour de France, Paris-Nice, Dauphiné, Paris-Roubaix, Liège-Bastoge-Liège etc), Le Parisien, Paris Marathon, L’Etape du Tour |
Groupe Amaury | Amaury Family + others |
| Gazzetta Dello Sport | Italy | RCS (Giro, Milan-Sanremo, Il Lombardia etc), Corriere della Sera, Marca | RCS Media Group | Italian Stock Exchange |
| Wiggle.com | UK | DHB clothing | Wiggle Ltd | Bridgepoint Capital |
| ChainReactionCycles | UK | Vitus | Chain Reaction Cycles | Watson Family |
| CompetitiveCyclist | USA | Dogfunk, Whiskey Militia | Backcountry.com | Liberty Media |

The bike market according to SRAM
If you want more detail on this subject, see previous items like “Who Made Your Bike” which looks at the factories in Asia who produce frames and more for the big brands. Or “Italy’s backward shoemakers” for a look at Sidi, Gaerne and other producers and their surprising proximity and why Sidi is called Sidi.


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