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Power Balance under investigation

I walked into a bike shop in June for some spares and noticed a display on the sales counter for Power Balance bracelets. I instantly took them for nonsense, they are made from silicone and neoprene bands and are supposed to “work with your body’s natural energy field“. Yeah, right.

Only come July I saw plenty of pros riding the Tour de France with these bracelets. Presumably many were paid to display them but the likes of Alessandro Petacchi said he was given one by his physio with instructions to wear it at all times, except when eating and drinking apparently. Ale-Jet has never struck me as the most intelligent rider but the thought of him thinking “ooh, dinner time, better remove the bracelet” just makes him look even more stupid.

But now the Italian police are on the case. According to Corriere, the company distributing them in Italy is under investigation since the plastic bands are marketed as offering pseudo-health benefits, and in order to make statements like this, Italian law demands proof and justification.

Comments on this entry are closed.

  • Anonymous Saturday, 7 August 2010, 3:10 pm

    It can't be a long investigation, the benefits of a plastic band go only to those who sell these things.

  • NickO Sunday, 8 August 2010, 8:39 am

    I bought one.

    Yes, I know it was a waste of money, and anyone who's never made a frivolous or pointless purchase is welcome to laugh.

    Sat there for a month looking at me, mocking me.

    Then I threw it away.

  • pierre de lasteyrie Sunday, 12 September 2010, 4:17 pm

    Hi,

    have a look at this video,

    http://www.youtube.com/watch?v=uKesXdMgmiU

    it explains how it Really works,

    nice scam indeed!

  • STOP HOLOGRAM SCAM Wednesday, 15 September 2010, 11:19 pm

    STOP HOLOGRAM SCAM!

    Why? Because the potential scam about holograms in bracelets, wristbands of chains, should now FINALLY come to an END!

    Support us, visit http://www.stophologramscam.com/en/

  • Badger Friday, 24 December 2010, 11:24 am

    Anybody investigated cPrime yet?

  • Neil Tuesday, 4 January 2011, 11:41 am
  • Power Balance Friday, 13 May 2011, 7:36 am

    have a look at this video, http://www.youtube.com/watch?v=9vkCE48HEJ4

  • Jerald Monday, 9 July 2012, 7:30 pm

    Power balance is indeed a scam, the silicone will cover up the hologram. I have had (2) two of them
    And the same thing happen to them both. First one I bought sent back to co. Second came from them
    Buyer beware.